Fortunes have been made on Amazon. But you have to know how it works, and you have to be willing to spend some money to do it.

There are a lot of pitfalls out there, too. Be careful.

Amazon doesn’t happen overnight. And you’re not going to make it big on there without knowing your way around.

Don’t get us wrong. There is a fortune to be made on Amazon and there are a lot of open spaces out there to establish a marketplace and to find a niche.

But to make it a matter of substance and to be able to earn a living, you’ll either need to establish a brand or find some other way to stand out from the crowd.

There are a lot of charlatans out there. And a few legitimate deals.

One guy who is the real deal is Brock Johnson. He offers a program called “The Last Amazon Course” and it goes for about 20 bucks.

I don’t get any commission for mentioning him. I don’t get anything as an override if you sign up. He might not even ever know who I am.

But I did pay for the program and I’m so convinced he is right on the money and is coming from an honest spot of just wanting to help people that he’s practically giving his stuff away for free.

One dollar a month. Lifetime access for about $20. And once you sign up, he flashes you a screen that says, “that’s it. NO upsells.”

Quite refreshing. If you want to get the rundown on how to make an Amazon business to go, check him out. He’s the real deal from what I can tell.

The others, maybe, but a lot, not so much.